When setting up a Snake Nation account, users can link all of their designated social media accounts to create value and share content in a process called The Longtail.
Content that is uploaded directly to the user's Snake Nation channel can subsequently be shared externally to other platforms.

Within the Snake Nation Platform, content engagement is tracked and rewarded in VNM tokens. Snake Nation collects the running tally of likes, shares, views, sentiment, and hashtags across all platforms connected to and shared from Snake Nation. User membership tier is taken into account for value multiple for content engagement. Earned VNM is transferred directly to the members Snake Nation digital Wallets and can be used to support other channels and creators as well as pay for other in-app services.